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191.

Are Food Ads Healthy? Examination of Television Food Advertising on Health Claims and Persuasion Strategies

윤혜진, 백혜진, 안호영, 최호준 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 26 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2009, Vol.1 No.1 4 65-90 (26 pages)

윤혜진, 백혜진, 안호영, 최호준 저
...
- 5,500원
Food advertising have jumped on the health trend bandwagon to reflect recent sentiment and concerns about public health, but there has not been many empirical research on the state of these food advertisements. Examination of food ads on U. S. contemporary primetime television revealed ads for non-healthy food to be five times more prevalent than those for healthy food. Also, non-healthy food ads make nutrition- and health-content claims, employ humor appeals, and provide value attribute...
192.

Exporting Education Services and Institutional Branding:The Case of National Institute of Education(NIE) International

Goh Chor Boon 부산대학교 교육발전연구소 교육혁신연구 16 Pages

부산대학교 교육발전연구소 교육혁신연구 2009, 제 19권 제 1호 5 81-96 (16 pages)

Goh Chor Boon 저
...
- 4,500원
193.

The Effect of Global Media Consumption on Chinese Consumers’ Response to Foreign Models and Languages in Advertising : An Examination of the Moderated Mediation of Global Mindset

Sojung Kim, Nam-Hyun Um 한국광고PR실학회 광고PR실학연구 25 Pages

한국광고PR실학회 광고PR실학연구 2017, 제 10권 3호 13 318-342 (25 pages)

Sojung Kim, Nam-Hyun Um 저
...
- 5,400원
This study looks at how global media consumption is related to Chinese consumers’ attitudes toward global signs (i.e., foreign models and foreign languages) in advertising. Findings confirm the mediating effect of global mindset, suggesting that global media consumption indirectly influences attitudes toward foreign models and foreign languages by affecting global mindset. Data further reveals the moderated mediation of global mindset by consumer ethnocentrism－as consumer ethnocentrism...
194.

글로벌 커뮤니케이션 그룹과의 인수 및 합병 이후 나타난 한국 광고회사 내부의 변화에 대한 연구

유현재 한국광고PR실학회 광고PR실학연구 29 Pages

한국광고PR실학회 광고PR실학연구 2011, 제 4권 1호 1 7-35 (29 pages)

유현재 저
...
- 5,800원
본 연구는 최근 WPP 등 글로벌 커뮤니케이션 그룹과의 합병을 경험한 한국 광고대행사들의 직원들이 당시 느꼈던, 그 리고 현재도 경험하고 있는 실제 업무 스타일의 변동, 회사에 대한 로열티 등에 대한 감정변화 등 합병 이후 불거진 상 황들에 대해 심층적으로 조사해 보고자 하였다. 연구 결과, 대부분의 구성원들은 영어에 대한 스트레스와 함께 실력향 상을 위한 자구노력을 다하고 있었으며, 합병 이전과 비교하여 현재 근무 중인 회사에 대한 충성도와 회사를 통한 자신 의 미래 비전에 대해 회의적인 시각을 보인 경우가 많았다....
195.

From Stuck in a Dark Tunnel to Shining New Light: The Stories of Early Childhood Practitioners During the Pandemic

Kyoung Jin Kim, Min Kyung Han, Ji-Hyang Sohn, Jeonghye Nah 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 23 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2023, Vol.17 No.1 2 25-47 (23 pages)

Kyoung Jin Kim, Min Kyung Han, Ji-Hyang Sohn, Jeonghye Nah 저
...
- 5,200원
South Korea was one of the few countries in the world to face a major outbreak in the first phase of the COVID-19 pandemic. This study portrays the lived experiences of Korean early childhood practitioners striving to thrive between 2020 and 2021. Their stories offer their reflections on their challenges, struggles, and lessons learned throughout the pandemic. Findings reveal that, as time passed, there were longstanding struggles and newly emerging challenges. This study sheds light on early...
196.

Perceptions among Hong Kong parents on Play in Early Childhood: A Qualitative Study

Angela F.Y. Siu, Chrysa P.C. Keung 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 16 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.1 5 77-92 (16 pages)

Angela F.Y. Siu, Chrysa P.C. Keung 저
...
- 4,500원
This qualitative study aimed to explore parents’ perceptions of children’s play in Hong Kong. Semistructured interviews were conducted to ask how parents defined and valued play. Data analysis from forty participants’ qualitative quotes revealed that participating parents had a positive view toward the importance of enhancing learning through children’s play. In addition, some participating parents defined play as a broad spectrum encompassing four themes: innate in nature, free from rules...
197.

The Effects of Teacher’s Restriction of Children’s Free Play on Children’s Pretend Play

Heejin Kim, Gawon Lee 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 21 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.1 3 31-51 (21 pages)

Heejin Kim, Gawon Lee 저
...
- 5,000원
were observed in order to measure their levels of pretend play. The results of this study found children who were under the care of the teachers with a low degree of limitation engaged in pretend play more frequently, demonstrated a higher degree of make-believe actions and subjects, and played in more diverse areas of interest than the children under the care of the more limiting teachers. This study emphasizes the importance of providing children with an environment where they can play freely.
198.

Relationship Among the Knowledge, Attitudes, and Practice of Executive Functions of Teachers in Childcare Centers in Thailand

Somsiri Rungamornrat, Apawan Nookong, Yuwadee Pongsaranuntakul, Arunrat Srichantaranit, Laddawan Subchareonmak 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 19 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2021, Vol.15 No.3 2 25-43 (19 pages)

Somsiri Rungamornrat, Apawan Nookong, Yuwadee Pongsaranuntakul, Arunrat Srichantaranit, Laddawan Subchareonmak 저
...
- 4,800원
The quality of Executive Functions (EF) practicing of teachers supports children to learn and improve EF. EF development in children is a new topic in Thai education that has to be investigated. This study aims to investigate the relationship among knowledge, attitudes, and practicing of teachers’ executive functions (EF) in childcare centers. These relationships were examined in a Thai context (n = 100). A questionnaire survey was performed to canvas teachers’ knowledge, attitudes, and EF...
199.

The Trend of Body Mass Index (BMI) Changes among Malaysian Children and the Prediction at 48 Months Old

Aslina Saad, Suzani Samuri, Bahbibi Rahmatullah, Mazlina Che Mustafa 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 20 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2021, Vol.15 No.2 9 187-206 (20 pages)

Aslina Saad, Suzani Samuri, Bahbibi Rahmatullah, Mazlina Che Mustafa 저
...
- 4,900원
Overweight and underweight are common issues among children in Malaysia and thus, Malaysian government has launched several campaigns to combat these problems. Previous research show that BMI at certain age could be predicted earlier so that early intervention can be initiate. Most of the study are very specific to some locality and certain ethnic, make it hard to generalize to the whole Malaysian. This research aims to investigate significant positive predictors of changes in Body Mass Index...
200.

“Old newspapers from my home”: Storying children’s environmental and cultural sustainability

Alison M-C. Li, Janet S. Gaffney, Adrienne N Sansom, P. W. Doris Cheng 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 24 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2021, Vol.15 No.1 3 29-52 (24 pages)

Alison M-C. Li, Janet S. Gaffney, Adrienne N Sansom, P. W. Doris Cheng 저
...
- 5,300원
4-5 in a local kindergarten. Children inquired about the wise use of paper through conversations, experimenting, and play. Old newspapers offered pedagogical resources and inspiration that contributed to children’s understanding of environmental sustainability. Besides revealing the shared and co-created learning experiences about, in, and for the environment (Davis, 1998, 2009), this story revived hidden cultural heritage and intergenerational connections in families in the social dimension.

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