학지사 뉴논문

총 495건 검색

본문검색 결과만 보기

정확도순

최신순

등재순

발행기간

전체
최근 1년
최근 3년
직접입력

적용하기

본문검색

포함

제외

10개씩

321.

방송통신융합시대 케이블TV의 특성과 케이블TV 광고시장의 전망

안주아, 이지욱 한국광고PR실학회 광고PR실학연구 19 Pages

한국광고PR실학회 광고PR실학연구 2009, 제 2권 2호 4 71-89 (19 pages)

안주아, 이지욱 저
...
- 4,800원
본 연구는 최근 주요매체로서의 위상이 확고해지고 있는 케이블TV의 특징과 현황을 살펴보고 케이블TV 광고의 발전을 위한 제언을 하는 데 목적이 있다. 케이블 TV가 가입자의 증가와 함께 광고매체로서 위상이 확고해졌으나, 가입자 대부분이 저가 티어에 가입, 양질의 프로그램 부족, 포화상태에 이른 가입가구 수, DMB와 IP-TV 등 경쟁 미디어의 등장, 낮은 도달률, 특정 장르에의 편중, 인포머셜 광고의 증가 등이 문제점으로 지적되고 있다. 따라서 케이블TV 광고가 발전하기 위해서는 자체 제작 프로그램의 증가, 양질의 프로그램...
322.

웹기반 방송광고 소재전송시스템을 통한 기업간 업무 혁신 사례

이희복, 임세헌 한국광고PR실학회 광고PR실학연구 21 Pages

한국광고PR실학회 광고PR실학연구 2008, 제 1권 1호 8 145-165 (21 pages)

이희복, 임세헌 저
...
- 5,000원
이 연구에서는 KODEX 개발단계와 도입 후 성과를 사례연구로 살펴보았다. 연구 결과 경영정보학 측면에서 B2B 비즈니스의 성공은 물론, 기업의 업무혁신을 가져온 것으로 나타났다. 그 동안 방송과 광고산업의e비즈니스 기반 공급망 혁신사례는 매우 드물었다. 방송광고 소재전송시스템 운영의 프로세스에 따른 성과를 소개함으로써 향후 방송광고 관련 기업들이 성공적인e비즈니스 추진을 위한 시사점을 제시하였다. 방송광고 산업을 대표하는 한국방송광고공사와 관련기업을 중심으로 방송광고 소재전송시스템의 운영 및 성과를...
323.

Understanding The Relationship Between Emotional Competence and Self-Efficacy with Preschool Teacher Commitment: An Analysis of PLS-Predict & IPMA (Importance-Performance Matrix Analysis)

Phaik Im Kan, Fonny Dameaty Hutagalung, Fong Peng Chew 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 28 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.3 4 71-98 (28 pages)

Phaik Im Kan, Fonny Dameaty Hutagalung, Fong Peng Chew 저
...
- 5,700원
This study aims to identify the relationship between emotional competence and self-efficacy with the commitment of preschool teachers in the state of Selangor in addition to testing emotional competence and self-efficacy as predictor factors to teacher commitment. This study is based on the Emotional Competence Theory developed by Goleman (2001), the Self-efficacy Model by Tschannen-Moran & Hoy (2001) and Teacher Commitment Model by Thien et al. (2014). This is a survey study involved 428...
324.

A Study on the Current Status of Childcare Teacher Policy and Policy Evaluation in Korea

Gilsook Kim 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 16 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.2 11 231-246 (16 pages)

Gilsook Kim 저
...
- 4,500원
This study attempted to suggest the future direction of policy for childcare teachers in Korea by examining and evaluating the legal status of childcare teachers, the flow of childcare policies, and policies related to improving the treatment of childcare teachers by period. For this, the related laws, press releases, and basic mid-to-long-term childcare plans were analyzed by examining the respective home pages (websites) of the 「Child Care Act」 and the 「Early Childhood Education Act」, as...
325.

A Critical Discourse Analysis of Early Childhood Education and Care Policy in Korean Newspaper Editorials

Ji Young Lee, Hoewook Chung 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 22 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.2 7 137-158 (22 pages)

Ji Young Lee, Hoewook Chung 저
...
- 5,100원
This study investigated how newspaper editorials contribute implicitly to what people know and think about by recontextualizing the discourses of Early Childhood Education and Care (ECEC) policy. Drawing from Fairclough's critical discourse analysis, we examined 311 editorials on ECEC policies of two mainstream Korean newspapers, Chosun Ilbo and Joongang Ilbo, published from 1991 to 2016. Findings are that the text of discourses changed to reflect shifts in ECEC policy. The textual elements...
326.

How to Raise Climate Change Awareness to Early Childhood? Perception of In-Service Teacher and Pre-Service Teacher in Indonesia

Yubaedi Siron, Shania Fajriyah, Nisa Fadhliyah Rahmani 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 27 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2021, Vol.15 No.1 6 91-117 (27 pages)

Yubaedi Siron, Shania Fajriyah, Nisa Fadhliyah Rahmani 저
...
- 5,600원
This research aims to describe in-service and preservice teachers' perspectives to promote climate change awareness in early childhood education. To engage the study, the respondents join an online interview. This study involved 187 respondents, which separated into two categories: pre-service teachers, in-service teachers, 122 and 65, respectively. This research used a qualitative method. To collect the data, this research uses a structured interview. The data analysis technique used the...
327.

Relationship of Parental Stress Levels and Selected Child Cognitive Processes of Grade Two Students

Josben Romuald B. Pablo, Marison R. Dy 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 21 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2018, Vol.12 No.1 5 81-101 (21 pages)

Josben Romuald B. Pablo, Marison R. Dy 저
...
- 5,000원
Parents experience various stressors as they perform their roles in the family and these may influence child development. The study aimed to determine the relationship of parenting stress levels on selected cognitive processes of Grade Two students in public and private schools. Parent-respondents accomplished a questionnaire to gather socio-demographic data and parental stress levels while three psychometric tests were used to assess visual immediate memory, learning, and working memory of the...
328.

Ethical Reflections of Interviewing Young Children:Opportunities and Challenges for PromotingChildren’s Inclusion and Participation

Lastikka Anna-Leena, Kangas Jonna 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 26 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2017, Vol.11 No.1 5 85-110 (26 pages)

Lastikka Anna-Leena, Kangas Jonna 저
...
- 5,500원
This qualitative research synthesis aims to describe and identify ethical opportunities and challenges in interviewing young children in early childhood education and to explore interviewing as a means to bring forward children’s experiences of participation and inclusion. These objectives have been studied through two different research cases in the Finnish early childhood education and care settings with active learning approach. The identified opportunities were supporting to show emotions,...
329.

Supporting Young Children's Language Learning through Teachers' Use of Evidence-Based Instructional Strategies

Carol Vukelich 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 18 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2015, Vol.9 No.1 1 1-18 (18 pages)

Carol Vukelich 저
...
- 4,700원
Much is known about the skills that young children need to be successful readers. The literature identifies two kinds of skills that are key to young children’s language and literacy development: meaning-related skills and code-related skills. This article focuses on one of these key skills: meaning-related skills. It provides an overview of what is known about the importance of young children’s language development to children’s success as readers and describes several evidence-based...
330.

Communal Agency and Social Development: Examples from First Grade Classrooms Serving Children of Immigrants

Jennifer Keys Adair, Kiyomi S?nchez-Suzuki Colegrove 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 23 Pages

환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2014, Vol.8 No.2 5 69-91 (23 pages)

Jennifer Keys Adair, Kiyomi S?nchez-Suzuki Colegrove 저
...
- 5,200원
This article explores how children of Latino immigrants responded to a learning environment where they could influence how and what they learned. Using ethnographic data from the much larger Agency and Young Children project in the United States, this article describes how a particular six year old classroom serving mostly children of Latino immigrants responded in ways that not only increased content knowledge in subjects such as science and literacy but also increased the amount of shared or...

한주간 이슈검색어