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The Impact of Cultural Characteristics and Message Appeals on Attitudes toward Anti-Secondhand Smoke PSAs : Cross-Cultural Comparison
Hye-Jin Paek, Hyegyu Lee, Thomas Hove 한국광고PR실학회 광고PR실학연구 27 Pages
한국광고PR실학회 광고PR실학연구 2016, 제 9권 3호 10 219-245 (27 pages)
This online evaluation study of anti-secondhand smoke messages investigated two related questions. First, to what extent do different message appeals ― norm versus threat ― have differential impacts on people from a predominantly individualistic culture compared to people from a predominantly collectivistic culture? Second, how do country-level and individual-level cultural orientations interact to affect attitudinal outcomes? Using a 2 (Culture: Individualism vs. Collectivism) × 3 (Message... -
모바일 상품군에 작용하는 소비감정에 관한 연구 : 평가공간에서의 감정적 반응의 유용성
조용석, 박주석 한국광고PR실학회 광고PR실학연구 22 Pages
한국광고PR실학회 광고PR실학연구 2014, 제 7권 2호 4 74-95 (22 pages)
국내외 스마트/모바일 시장은 모바일 브로드밴드(broadband)의 진화, 스마트폰 기능 의 향상, 그리고 모바일 사용을 통해 변화하는 소비자들의 습관과 함께 급속도로 진전되 고 있다. 이러한 시장에서 상품 자체가 가지고 있는 상품력이 판매를 촉진하는 부분적인 역할을 하기도 하지만, 시장을 구성하는 소비자들이 가지고 있는 감정요소들이 이와 같 은 트렌드를 촉진하고 있다고 보여진다. 본 연구에서는 그러한 촉진요소를 소비자들이 가지고 있는 감정요소로 정의하고, 그러한 감정요소들이 어떤 특성을 가지고 있는지 확 인하였다.... -
Let’s Read the Story Again: An Insight into Employed and Unemployed Mother’s Interactions After Story Reading
Malavika Anakkathil Anil, Bindu S, Jayashree S Bhat 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 17 Pages
환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2023, Vol.17 No.1 7 139-155 (17 pages)
Maternal interactions that follow after story reading provides critical learning opportunities; however, the differences in maternal employment on interactions after reading a story are not well-understood. The study aimed to profile employed and unemployed mothers’ interaction after a story-reading task in typically developing children between two to five years. The study followed a cross-sectional design with a total of 60 participants in three age groups. Maternal behaviors after a story... -
Do Children Do as Parents Do?: Parents’ and Pre-School Children’s Knowledge, Attitudes and Practices on Waste Segregation
Jewely Jean V. Padilla, Marison Felicidad R. Dy, Sue Liza C. Saguiguit 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 27 Pages
환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.3 6 123-149 (27 pages)
This study determined the knowledge, attitude, and practices (KAP) of parents and children on waste segregation and if the parents’ KAP influence the children’s KAP. Fifty-six pupils at a preschool laboratory were administered a pictorial interview schedule. The parents accomplished a self-administered questionnaire. The correlation coefficients were generated to determine relationships between children’s age and sex to their KAP and parents’ KAP and children’s KAP. Regression analysis was... -
Understanding The Relationship Between Emotional Competence and Self-Efficacy with Preschool Teacher Commitment: An Analysis of PLS-Predict & IPMA (Importance-Performance Matrix Analysis)
Phaik Im Kan, Fonny Dameaty Hutagalung, Fong Peng Chew 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 28 Pages
환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.3 4 71-98 (28 pages)
the instrument. The collected data were analyzed quantitatively using Smart-PLS 3.0 software with PLS-predict and IPMA analysis for Q2_predict and effect size factor analysis. The findings of structural model analysis show that the relationship between emotional competence, self-efficacy and commitment is positively significant. PLS findings indicate commitment is a predictor construct that has predictive power in the evaluation of the internal model of this study. Findings of IPMA analysis show... -
Korean Early Childhood Teachers’ Perceptions of the Importance and Performance of the “Play Environment”
Bora Kang, Hong-Ju Jun, Seenyoung Park 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 23 Pages
환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.1 4 53-75 (23 pages)
The purpose of this research is to analyze the factors that need to be improved to provide the quality play environment in early childhood education (ECE). This study is designed to examine the differences between the importance and performance of the play environment as perceived by early childhood teachers in Korea. For the analysis, the play environment was divided into “environment giving comfort,” “environment supporting child-initiated learning,” “environment fostering aesthetic... -
The Effects of Teacher’s Restriction of Children’s Free Play on Children’s Pretend Play
Heejin Kim, Gawon Lee 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 21 Pages
환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.1 3 31-51 (21 pages)
The purpose of this study is to investigate the effects of restricting children’s free play on children’s levels of pretend play. The level of play restriction was examined using the following: How many children can play in the same area of interest, freedom of using toys, the space available for play, and time limitation. The participants for this study were selected through two screening steps. First, a questionnaire concerning the extent of free-play restriction was sent out to 90 teachers... -
Relationship Among the Knowledge, Attitudes, and Practice of Executive Functions of Teachers in Childcare Centers in Thailand
Somsiri Rungamornrat, Apawan Nookong, Yuwadee Pongsaranuntakul, Arunrat Srichantaranit, Laddawan Subchareonmak 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 19 Pages
환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2021, Vol.15 No.3 2 25-43 (19 pages)
The quality of Executive Functions (EF) practicing of teachers supports children to learn and improve EF. EF development in children is a new topic in Thai education that has to be investigated. This study aims to investigate the relationship among knowledge, attitudes, and practicing of teachers’ executive functions (EF) in childcare centers. These relationships were examined in a Thai context (n = 100). A questionnaire survey was performed to canvas teachers’ knowledge, attitudes, and EF... -
The Influence of Maternal Factors and Child Self-regulation on Peer Initiative: A Structural Equation Modeling Approach
Seonhyung Choi, Sunhee Kim 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 24 Pages
환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2021, Vol.15 No.3 1 1-24 (24 pages)
Peer initiative refers to a child’s personal characteristic relevant to instigating play with peers, and it can be classified as friendly or unfriendly. This study used structural equation modeling to examine the contributions of mother’s coaching competence, parenting behavior, and child self-regulation to peer initiative. Participants comprised mothers of children aged 3 to 5 years (n = 343) in Korea and their teachers (n = 39). Structural equation modeling indicated that the relationship... -
Parent Attachment relationships and aggressive tendencies during early years in Kenya
Daughty Onyango, Peter JO Aloka, Benson Charles Odongo 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 21 Pages
환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2021, Vol.15 No.2 10 207-227 (21 pages)
Kenya. Ex-post facto research design was adopted. The sample size consisted of 348 pre-school learners and 277 parents obtained by using the simple random sampling technique. The Parent-child Attachment and Aggressive Tendencies Questionnaires were used to collect data from parents. Construct validity was ensured by the researchers in psychology and early childhood education. Cronbach’s alpha was used to establish the reliability of the questionnaires and the subscales had alpha of between 0.7...


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