A method for analyzing the heat dissipation rates of automotive radiators has been proposed and also a new model equation of heat transfer rate of louvered fins has been proposed and tested. With the method, the effect of various design parameters on the performance of a radiator has also been studied. The proposed model equation for air-side heat transfer has made fair predictions which agree well with the experiments. Also the design value of heat dissipation rate with various fin pitches and radiator size has a good agreement with the heat dissipation of the commercial automotive radiators. Thus, the method of analyzing the radiator performance proposed in this study might be used to design new automotive radiators.