A simple expression to predict bond strength of reinforcing bars with rib deformation to the surrounding is derived for the case of splitting bond failure. Finite element analysis is used to model the confining behavior of concrete cover. The roles of the interfacial properties, specifically, the friction coefficient, cohesion, the relative rib area and the rib face angle are examined. Values of bond strength obtained using the analytical model are in good agreement with the bond test results from the previous studies. The analytical model provides insight into interfacial bond mechanisms and the effects of the key variables on the bond strength of deformed bars to concrete. Based on the comparison between the analytical results and the test results, the values of cohesion, coefficient of friction, and the effective rib face angle are proposed.