The business value of IT has been the focus of the academic and business field in recent years, along with the massive IT investment. Unfortunately, those studies have not been able to demonstrate strong linkages between the IT investment and performance. The impact of IT investment on performance is an important research topic that needs to consider the role of key contextual factors and intermediate factors. This study develops an integrated model for IT investment, with the mediating effects of production/coordination performance towards firm performance. In addition, the model is moderated by some factors like ISP(Information Systems Planning), Business Planning alignment, top management support, IT education and training, and process innovation. The empirical result, based on the moderating regression analysis, indicates that the relationship between IT Investment and production/coordination performance is significantly positive depending on moderating factors. However, production/coordination performance is partially related to firm performance.