Since 1990, the Korean Ministry of Agriculture and Forestry(MAF) has implemented the program for enhancing rural living environment (Jungjookunkaebal program) to stabilize rural population and community. The program has focused on providing rural areas with various social infrastructure facilities. But, because the program has been done without appropriate consideration on rural settlement system and the unevenness of rurality, people has discredit its necessity and efficacy. This paper discussed desirable strategies and tools to overcome criticism on the program.