Batch adsorption studies including equilibrium, kinetics and thermodynamic parameters for the adsorption of new fuchsin dye using granular activated carbon were investigated with varying the operating variables such as initial concentration, contact time and temperature. Equilibrium adsorption data were fitted into Langmuir, Freundlich, Dubinin-Radushkevich and Temkin isotherms. Adsorption equilibrium was mostly well described by Langmuir Isotherm. From the estimated separation factor of Langmuir ($R_L$ = 0.023), and Freundlich (1/n = 0.198), this process could be employed as an effective treatment for the adsorption of new fuchsin dye. Also based on the adsorption energy (E = 0.002 kJ/mol) from Dubinin-Radushkevich isotherm and the adsorption heat constant (B = 1.920 J/mol) from Temkin isotherm, this adsorption is physical adsorption. From kinetic experiments, the adsorption reaction processes were confirmed following the pseudo second order model with good correlation. The intraparticle diffusion was a rate controlling step. Thermodynamic parameters including changes of free energy, enthalpy, and entropy were also calculated to predict the nature of adsorption. The change of enthalpy (92.49 kJ/mol) and activation energy (11.79 kJ/mol) indicated the endothermic nature of adsorption processes. The change of entropy (313.7 J/mol K) showed an increasing disorder in the adsorption process. The change of free energy found that the spontaneity of process increased with increasing the adsorption temperature.