The purpose of this study was to determine relationship among the observed frequencies of 12 beverages selected by college men and women according to sex, age, race and academic classification and to estimate consumption of milk according to sex, age, race and academic classification. The instrument consisted of a check list and four questions. The sample of 282 subjects, 149 college men and 133 college women, was made by the accidental choice method. Observations occurred in the university center cafeteria at the dinner meal. The significant relationship s were sex and race in association with beverage selections by all subjects. The proportion of men in the distribution who selected regular , carbonated soft drinks and the proportion of white students who selected any of the carobnated soft drinks were the influencies. The result of the study indicated that carbonated soft drinks were the most preferred items followed by milk, water, iced tea, fruit juices, coffee, cocoa, and tea.