A systematic procedure for designing a direct-radiator-type loudspeaker has been developed, based on the numerical vibro-acoustic analysis and the Taguchi method. The finite-element model of the speaker cone has been used to calculated the vibration response of the cone excited by the voice coil. The vibration displacement of the speaker cone has been converted into the vibration velocity and used as a boundary condition for the acoustic analysis. The acoustic frequency characteristics of the loudspeaker have been calculated by the boundary element method. The numerical results have been verified by the experiments carried out in an anechoic chamber. Some design parameters have been selected by using the Taguchi method, and the variations of the acoustic characteristics due to the changes of the parameter values have been examined using the numerical model.