This study deals with the vibration ride quality for passenger car when running on straight highway at the speed of 70km/h. Ten accelerations were measured at four positions, three axes each at the feet, hip, and head, and one axis at the back. Five seats that have different static sponge stiffness were used, and two subjects were participated. These accelerations were analyzed to produce the ride values such as component ride value and overall ride value. It was hard to see the difference of ride value by the change of sponge stiffness. However we could rank the ride quality by the total vibration exposed to passengers. From the transfer function between the hip and the foot, the fundamental mode was observed to be around 5.8Hz. Also the transfer function between the head and hip was studied. The optimal damping ratio of the seat was calculated according to the seat natural frequency with human weighting filter which makes the optimal damping ratio different from that without weighting filter.