Since the 1980s, no concepts have been paid more attention to in discussions of environmental policy and natural resource management than ″sustainability″ and ″sustainable development.″ The concepts, however, are still vague and elusive even though they are frequently being used by a wide range of fields including academia. governments, and the private sector. To identify the diversity, range and concepts of sustainability. this paper will conceptualize the theoretical paradigms and social implications of sustainability and will develop general principles in Public policy.