We investigated the oxide thickness and color evolution with the oxidation temperatures between $370^{circ}C$ and $950^{circ}C$ for 30 minutes in an electric furnace. Oxide thickness and color index were determined by cross sectional field emission scanning electron microscopy (FESEM) images and digital camera images, respectively. We confirmed that thermal oxidation was suitable for the mass production of color-titanium products, while coloring process window was narrow compared with anodizing oxidation process.