Brushless D.C. Motor is widely used for industrial application because of high efficiency and high power density. Especially, in home appliance, BLDCM is very useful due to high control performance and low acoustic noise. In this paper, BLDCM and its controller are designed and developed for tread mill application. With the restricted stator structure, permanent magnet rotor is designed for manufacturing and cost effectiveness using CAD and FEM analysis. A ferrite magnetic material is used as a rotor magnet for the cost and temperature advantages. For a stable operation of tread mill, over current and temperature can be detected and protected. The designed BLDCM and its controller was verified by the experimental results.