This paper presents the demagnetization and iron loss analysis of the single phase Flux Reversal Machine. It has a magnetic configuration similar to the switched reluctance machine but with multipole permanent magnets of alternate polarity on each stator salient pole embraced by concentrated coils. But it can be demagnetized by sudden over current and core losses increase because switching frequency is getting faster. This paper show demagnetization of permanent magnet and iron loss characteristic, and proposed a solution.