- 국제합작투자의 파트너쉽과 사업성과
- ㆍ 저자명
- 여경철,Yo. Kyong-Chol
- ㆍ 간행물명
- 통상정보연구
- ㆍ 권/호정보
- 2006년|8권 3호|pp.369-381 (13 pages)
- ㆍ 발행정보
- 한국통상정보학회
- ㆍ 파일정보
- 정기간행물| PDF텍스트
- ㆍ 주제분야
- 기타
This paper examined partnership and business performance of international joint venture. Based on the analysis of the sixty-three international joint venture cases, the following results were found. First, it was found that the partnership of commitment have a significant positive influences on the business performance of marketing and distribution sectors in international joint venture. Second, the partnership of complementarity have a significant positive influences on the business performance of marketing and distribution sectors in international joint venture. Third, the partnership of trust have a significant positive influences on the human resources efficiency of marketing sector in international joint venture.