The purpose of this empirical case study is to explore what factors affect on the economic valuation of academic journals and to ascertain the degree of each impact. For this study, factors were categorized into three groups: internal factors external factors and demand theory factors. The on-line questionnaire was used to collect data and 383 responded from individual users of and the persons in charge of the DDS(Document Delivery Service). Collected data were analyzed using SPSS 12.0 for Windows/PC. The result showed that there exist a strong relationship between the internal factors of academic journals(i.e., Impact Factor, Cost, and Language) and economic valuation in terms of its use value.