Customer clustering method is used to make a TDLP (typical daily load profile) to estimate the quater hourly load profile of non-AMR (Automatic Meter Reading) customer. In this paper, repeated small-sized clustering method is supposed to improve the classifying ability of TDLP. K-means algorithm is well-known clustering technology of data mining. To reduce the local maxima of k-means algorithm, proposed method clusters average load profiles to small-sized clusters and selects the highest error rated cluster and clusters this to small-sized clusters repeatedly to minimize the local maxima.