The detailed heat transfer coefficients on a rotating dimpled channel were measured by the hue detection based the transient liquid crystal technique. The dimples were fabricated on the one side of the channel and the tested channel aspect ratio was 4, 6, and 12 with fixed channel width. Tested Reynolds number based on the channel hydraulic diameter was varied from 21,000 to 47,000. A stationary case and two different rotating conditions were tested so that the dimple fabricated surface became leading or trailing surface. For all rotating conditions, the minimum averaged heat transfer coefficient was measured for the channel aspect ratio of 6. Generally, the highest averaged heat transfer coefficient was observed for the highest aspect ratio cases due to increased dimple induced vortex strength.