We have investigated the luminous efficiency of various cell resolution and structure from 50" FHD to 50" QFHD Plasma Display. The suggested test panels have two different cell array types which are the delta and matrix cell array type. The results showed that, in the case of the suggested QFHDs, the firing and sustain voltage were increased and voltage margin was decreased. These results are caused by the reduced wall voltage and increased charged particle loss, at the side wall. The luminance of the suggested QFHDs was lower from 20% to 40% than that of the suggested FHDs and the power consumption was higher from 42% to 83% than that of the suggested FHDs. In conclusion, the maximum luminous efficiency of the suggested QFHD(D110) has reached about 38%, compared with suggested FHDs($fallingdotseq$ 2.7 lm/W).