A lot of DSM (Demand Side Management) programs have been implemented to promote the effective utilization of resources and the rational development of power industry, and various economic analyses and policy-based studies on DSM have been executed to determine effective subsidy budget. In this paper, a new objective function for deciding an optimal incentive allocation among various programs is presented by introducing the maximization of the total saving power of the programs. For simplicity, the objective function and the constraints is linearized to apply LP(Linear Programming) method. LP program based on Simplex Method was developed by MATLAB. An optimal incentive allocation of 4 DSM programs is presented by the use of the developed MATLAB program.