The e-learning industry status survey statistic provides information about the actual conditions of supply and demand of the e-learning industries. NIPA (National IT Industry Promotion Agency) has published the annual report of the survey results since 2004. Due to the 9th version of the KSIC (Korean standard industrial classification) revised in 2008, a refinement of the sampling design for the survey becomes necessary, especially that for the business demand sector. This article, based on the 9th revision of the KSIC, constructs a stratification of the target population used for the e-learning industry status survey on the business demand sector. Classification of strata in the business population is based on the industrial type and employment scale of business. Under the stratified population, we design a sampling scheme by using the power allocation method that enables us to satisfy a target coefficient of variation of each industrial stratum. In order to secure an accurate survey results based on the proposed sampling design, we consider the problem of calculating the design weights, derivation of parameter estimators, and formulas of their standard errors.