For enhancing network efficiency, content-centric networking (CCN) allows network nodes to temporally cache a transmitted response message(Data) and then to directly respond to a request message (Interest) for previously cached contents. Also, CCN is designed to utilize a hierarchical content-name for transmitting Interest/Data instead of a host identity like IP address. This content-name included in Interest/Data reveals both content information itself and the structure of network domain of a content source which is needed for transmitting Interest/Data. To make matters worse, This content-name is human-readable like URL. Hence, through analyzing the content-name in Interest/Data, it is possible to analyze the creator of the requested contents. Also, hosts around the requester can analyze contents which are asked by the requester. Hence, for securely implementing CCN, it is essentially needed to make the content-name illegible. In this paper, we propose content-name encoding schemes for CCN so as to make the content-name illegible and evaluate the performance of our proposal.