In this study, the acrylic pressure sensitive adhesive (PSA) for the optical functionality sheet was prepared by blending liquid isoprene rubber. The acrylic PSA was synthesized with butyl acrylate, acrylic acid, 2-ethylhexyl acrylate and 2-hydroxyethyl methacrylate. Toluene was used to a solvent for polymerization. Liquid isoprene rubber (LIR-50) was blended with the acrylic PSA and blend ratio was 0 ~ 50 wt%. According to the results, the adhesive transfer, which was the big problem of acrylic adhesive, was reduced with the addition of LIR-50. The secondary bonding of LIR-50 with substrate did not occurred due to absence of polar group in LIR-50. The peel strength and adhesive transfer were decreased by UV curing and the degreed of decrease depended on the amounts of photoinitiator and UV irradiation time. On the other hand holding power increased drastically by increasing amounts of photoinitiator and UV irradiation time.