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동태적 기업성장 분석과 시뮬레이션 모델구축 - H통신사업자 사례를 중심으로 -
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  • 동태적 기업성장 분석과 시뮬레이션 모델구축 - H통신사업자 사례를 중심으로 -
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최남희,홍민기,전재호
간행물명
한국 시스템 다이내믹스 연구
권/호정보
2002년|3권 1호|pp.5-42 (38 pages)
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한국시스템다이내믹스학회
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이 논문은 한국과학기술정보연구원과 논문 연계를 통해 무료로 제공되는 원문입니다.
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기타언어초록

The main purpose of this paper is analyzing long-term growth possibility of a telecommunication Company (Telco) H. First of all, to achieve this purpose, the precise understanding about causal relations among growth and decay factors of Telco H is required. Based upon the causal analysis, a basic computer simulation model is developed. Finally, several predictive examinations about growth possibility and pattern of the Telco H are conducted using three scenarios. From simulation results, the most important policy leverages are capabilities of market share sustenance, improvement of service quality and squeezing current network facility to elevate profitability and efficiency. Recently, telecommunication industry has become more and more competitive due to introduction of Internet and deregulation. Internet has brought about global competition as well as confusion between telecommunication and broadcasting industries. At the almost same time, deregulation is a universal tendency and a catalyst of unlimited competition. Telco H has been a dominant company in Korea for last century. However, the dominant position of Telco H has been threatened by the change of competition environment. The competitive environment has many elements and keeps changing dynamically. Therefore, System Dynamics simulation methodology is adopted to examine the problem.