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How Consumers Process Unhealthy Food Advertising Featuring Risk-avoidance Appeals: Moderating Roles of Dieting Status and Gender on the Prediction Model of Selfand Functional Congruity
Choi Hojoon 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 36 Pages
한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2016, Vol.14 3 63-98 (36 pages)
This study examined how the effects of risk-avoidance appeals in unhealthy food advertising are differently predicted by consumers’ self- and functional congruity. In addition, this research explored whether the predictive effects are moderated by consumers’ current dieting status and physiological gender. An experimental study found that functional-congruity had stronger predictive effects on ad evaluations than self-congruity. Moreover, the risk-avoidance appeals in unhealthy food... -
They Do, but I Don’t: Relationships Among AIDS Stigma Gap, AIDS Knowledge, and Attitude Toward AIDS-Related Issues
Seyeon Keum, Byoungkwan Lee, Hyun Jung Oh 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 43 Pages
한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2015, Vol.13 4 101-143 (43 pages)
This study examines whether there is a significant AIDS stigma gap among Korean people, and reveals causes and consequences of this perceptual gap. An analysis of the survey data collected to evaluate the impact of 2011 AIDS campaign in Korea revealed a perceptual gap between personal stigma and attributed stigma. AIDS knowledge was a significant factor in reducing this perceptual disparity. AIDS stigma gap significantly predicted public support on regulating prostitution but not on restricting... -
Message-Culture Congruency Effects in the Context of PSAs for Preventive Health Exams Targeting Asian Women: Comparison between Asian and European Women in the United States
Soojung Kim, Jisu Huh 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 50 Pages
한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2014, Vol.10 3 75-124 (50 pages)
While preventive health exams are one of the most important healthcare tools and the main focus of health promotion campaigns around the world, individuals’ responses to such campaigns tend to show disparities among different cultural groups. Noting the significantly lower rate of getting preventive gynecological exams among Asian women, this study examined message-culture congruency effects in the context of a health advertising campaign for preventive gynecological exams targeting Asian... -
한국판 자폐 스펙트럼 장애 진단 도구 (Korean Version of Autism Spectrum Disorder-Diagnostic for Children; K-ASD-DC)의 임상적 유용성 : 예비연구
박선아, 송정은, 김성우, 정희정, 이유나 한국심리치료학회 한국심리치료학회지 17 Pages
한국심리치료학회 한국심리치료학회지 2017, Vol.9 No.1 1 1-17 (17 pages)
본 연구는 자폐 스펙트럼 장애(ASD)와 기타 장애 집단(non-ASD)을 대상으로 Chung과 Park(2013)이 표 준화한 한국판 자폐 스펙트럼 장애 진단 도구(the Korean Version of Autism Spectrum Disorder- Diagnostic for Children; K-ASD-DC)가 임상 현장에서 스크리닝 도구로서 유용하게 사용될 수 있는지를 확인하는데 목적이 있다. 국민건강보험 일산병원 정신건강의학과와 발달지연클리닉을 내원한 2세에서 16세까지 총 128명의 ASD 아동과 non-ASD아동이 연구 대상으로 포함되었다. 본 연구 결과로 K-ASDDC의 내적 일관성이 비교적 높은... -
The Impact of Cultural Characteristics and Message Appeals on Attitudes toward Anti-Secondhand Smoke PSAs : Cross-Cultural Comparison
Hye-Jin Paek, Hyegyu Lee, Thomas Hove 한국광고PR실학회 광고PR실학연구 27 Pages
한국광고PR실학회 광고PR실학연구 2016, 제 9권 3호 10 219-245 (27 pages)
This online evaluation study of anti-secondhand smoke messages investigated two related questions. First, to what extent do different message appeals ― norm versus threat ― have differential impacts on people from a predominantly individualistic culture compared to people from a predominantly collectivistic culture? Second, how do country-level and individual-level cultural orientations interact to affect attitudinal outcomes? Using a 2 (Culture: Individualism vs. Collectivism) × 3 (Message... -
What Does an Engaged Preschool Classroom Look Like? Teachers’ Conceptions of Student Engagement- Voices from Malaysia
Armeetaa Kaur Mallanhanse, Amrita Kaur, Rosna Awang Hashim, Mohammad Noman 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 24 Pages
환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2023, Vol.17 No.1 4 67-90 (24 pages)
School engagement is at the heart of academic success both for teachers and students at all levels of education. Conceptualizing and examining preschool students' engagement is a complex task, as the engagement of preschool students may vary based on the school and cultural context. Using an exploratory qualitative research design, the current study investigates the conception of preschool students’ engagement in the Malaysian context. Seven preschool teachers with significant teaching... -
Do Children Do as Parents Do?: Parents’ and Pre-School Children’s Knowledge, Attitudes and Practices on Waste Segregation
Jewely Jean V. Padilla, Marison Felicidad R. Dy, Sue Liza C. Saguiguit 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 27 Pages
환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.3 6 123-149 (27 pages)
This study determined the knowledge, attitude, and practices (KAP) of parents and children on waste segregation and if the parents’ KAP influence the children’s KAP. Fifty-six pupils at a preschool laboratory were administered a pictorial interview schedule. The parents accomplished a self-administered questionnaire. The correlation coefficients were generated to determine relationships between children’s age and sex to their KAP and parents’ KAP and children’s KAP. Regression analysis was... -
Development of Play in Pre-Schoolers: Video-Based Analysis of Free and Structured Toy Play Scenario
Megha Mohan, Reenu Celshiya. A, Jayashree S. Bhat 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 23 Pages
환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.3 3 47-69 (23 pages)
Play is a universal code, which mirrors the all-round development of a child. Play development reflects the emergence of early cognitive skills in children. The current study profiles the developmental trends of different types of play during the free and structured play scenario in South India. The sample included 48 pre-school children, aged between 3.6 to 5.6 years. Children’s play was recorded in two scenarios, which included free Play (spontaneous Play without any restrictions) and... -
A Study on the Current Status of Childcare Teacher Policy and Policy Evaluation in Korea
Gilsook Kim 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 16 Pages
환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.2 11 231-246 (16 pages)
This study attempted to suggest the future direction of policy for childcare teachers in Korea by examining and evaluating the legal status of childcare teachers, the flow of childcare policies, and policies related to improving the treatment of childcare teachers by period. For this, the related laws, press releases, and basic mid-to-long-term childcare plans were analyzed by examining the respective home pages (websites) of the 「Child Care Act」 and the 「Early Childhood Education Act」, as... -
The Hong Kong Early Child Development Scale-3: A Validation Study
Nirmala Rao, Stephanie W. Y. Chan, Rhoda Wang, Diana Lee, Rita Y. T. Ng, Yvonne Becher, Carrie Lau, Jin Sun, Frederick K Ho, Patrick Ip 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 23 Pages
환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2022, Vol.16 No.2 1 1-23 (23 pages)
The Hong Kong Early Child Development Scale (HKECDS) is a tool for assessing holistic early child development in preschoolers aged from three to six years. The original version of the scale, HKECDS, was updated in 2019 (HKECDS-2) to reflect the contemporary context and local curricular expectations. Children (n = 144) from three kindergartens in Hong Kong completed the HKECDS-2 in individual sessions. Rasch model analysis and expert discussions resulted in a short version of the scale (HKECDS-3)...


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