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An Individual Difference Approach to Understanding Campaign Message Effects: Self-Monitoring, Perceived Message Effectiveness, and Presumed Media Influence
백혜진 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 35 Pages
한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2010, Vol.2 No.1 2 31-65 (35 pages)
This study examines the self-monitoring tendency’s role in communication campaign message effects. Analysis of survey data in a charity campaign context indicates that high self-monitors evaluate the charity campaign message more favorably than low self-monitors. In addition, perceived message effectiveness and presumed media influence are significantly associated with charitable behavior intention only among high selfmonitors. The findings highlight the importance of understanding individual... -
A Study on Young Children’s Narratives with Respect to the Personal experience at home and Shared Experiences in the kindergarten
Geum-Gu Lee, Han-Na Oh, Young-Ja Lee 환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 25 Pages
환태평양유아교육연구학회 Asia-Pacific journal of research in early childhood education 2015, Vol.9 No.2 4 71-95 (25 pages)
This study investigated the differences in 3, 4, and 5 year-olds’ developmental level of narratives, use of cohesive devices and mental state terms between aspects of the narratives of personal experience at home and shared experience in the kindergarten. The subjects are 56 3-, 4-, and 5- year-olds in Seoul. The results are as follows: First, the developmental level of narratives for 3-, 4-, and 5 year-olds in personal experience was lower than that of shared experience, showing a... -
Different Role Between Academic Self-Concept and Self-Efficacy in the Big-Fish-Little-Pond Effect
Kim Eun Joo, Jung Hyekyung 한국교육학회 교육학연구 22 Pages
한국교육학회 교육학연구 2022, 60권 3호 3 49-70 (22 pages)
We revisited a theory called the big-fish-little-pond effect (BFLPE) that an individual student’s academic self-concept was negatively affected by their schools’ academic achievement levels. By analyzing PISA 2006 and PISA 2012 data, this study attempts to provide empirical support for conceptual differences between self-concept and self-efficacy under the theoretical framework of the BFLPE. This study examined the BFLPE on the academic self-concept as well as self-efficacy. We also examined... -
동화구연을 통한 문학치료 프로그램이 유아의 일상적 스트레스와 자기존중감에 미치는 효과
이종선, 김춘경 대한문학치료학회 대한문학치료연구 25 Pages
대한문학치료학회 대한문학치료연구 2013, Vol.3 No.1 1 1-25 (25 pages)
본 연구의 목적은 동화구연을 통한 문학치료 프로그램이 유아의 일상적 스트레스와 자기존중감에 미치는 효과 를 알아보는 데 있다. 연구 대상은 대구광역시에 있는 ‘J’유치원생 중 7세 반 유아 33명을 설문조사하여 그 중 일상적 스트레스 지수가 비교적 높고 자존감이 낮은 유아 중||| 프로그램 참여를 희망하는 9명을 실험집단으로||| 9명을 통제집단으로 구성하 였다. 실험집단에게는 주 2회 총 10회기 동안 동화구연을 통한 문학치료 프로그램을 실시하였고 통제집단은 아무 런 프로그램도 실시하지 않았다. 각 집단별로 사전|||...
