This experimental study was carried out to examine the heat transfer characteristics of a 2-dimensional impinging air jet on a flat plate with a set of square rods. The objectives of the study were to investigate the flow and heat transfer characteristics caused by the square rods. Experiment was carried out first without using the rods to establish the baseline heat transfer performance. Then, rods of different widths and clearances were installed to cause the turbulence on the fluid flow. When rods are installed in front of the plate, the acceleration of the flow and the turbulence generation due to the rods and reattachment of the flow seem to contribute to the observed heat transfer augmentation and the heat transfer augmentation increases as the clearance decreases. With wider individual rod the heat transfer coefficient is higher, which is due to the increased acceleration and development of the eddies just before the rods.