The purpose of this study was to investigate familism and materialism of the Korean-Americans. A total 370 subject completed structured questionnaires. Major conclusions of this study are as follows: First, the Korean-Americans are found to support familism below average. But subgroup differences (according to age, for example) were discovered. Second, the Korean-Americans are found not to support materialism. But, like familism, subgroup differences by several variables were discovered. Third, among the Korean-Americans, the urban Koreans and the rural Koreans, the rural Koreans are found to support familism most strongly. But theres no difference between the Korean-Americans and the urban Koreans. The Korean-Americans are found not to support materialism.