학지사 뉴논문

총 323건 검색

본문검색 결과만 보기

정확도순

최신순

등재순

발행기간

전체
최근 1년
최근 3년
직접입력

적용하기

본문검색

포함

제외

10개씩

121.

Framing Genetically Modified (GM) Foods: An analysis of news coverage of how to think about GM foods in South Korea

Sang-Hwa Oh, Sei-Hill Kim, Hwalbin Kim, Sooyun Kim 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 33 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2016, Vol.14 2 29-61 (33 pages)

Sang-Hwa Oh, Sei-Hill Kim, Hwalbin Kim, Sooyun Kim 저
...
- 6,200원
Analyzing newspaper articles and television news transcripts, this study attempts to understand how the Korean news media have presented GM foods. In particular, the currnet study examined how news media have selected organizing theme, issue attributes, and story tone in presenting the issue. We also explore the notion of frame building, looking at factors that may affect the way news media present GM foods. Findings indicate that GM foods have been presented largely as a policy issue in Korea....
122.

Health communication in South Korea: Past, present, and future

Do Kyun Kim, Yong-Chan Kim, Jaesub Lee, Ji-soo Lee, Hye-Jin Paek, Jiyeon So 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 27 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2016, Vol.14 1 1-27 (27 pages)

Do Kyun Kim, Yong-Chan Kim, Jaesub Lee, Ji-soo Lee, Hye-Jin Paek, Jiyeon So 저
...
- 5,600원
As South Korea has experienced several serious public health outbreaks in recent years, public interest in and awareness of disease prevention and public health care has remarkably increased over time. Accordingly, it is demanded that the South Korean government acquires a sufficient level of knowledge, programs, skills, and systems to effectively respond to potential and immediate health threats and promote public health. Based on these needs and tasks, scholars in academia, not-for-profit...
123.

They Do, but I Don’t: Relationships Among AIDS Stigma Gap, AIDS Knowledge, and Attitude Toward AIDS-Related Issues

Seyeon Keum, Byoungkwan Lee, Hyun Jung Oh 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 43 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2015, Vol.13 4 101-143 (43 pages)

Seyeon Keum, Byoungkwan Lee, Hyun Jung Oh 저
...
- 7,200원
whether there is a significant AIDS stigma gap among Korean people, and reveals causes and consequences of this perceptual gap. An analysis of the survey data collected to evaluate the impact of 2011 AIDS campaign in Korea revealed a perceptual gap between personal stigma and attributed stigma. AIDS knowledge was a significant factor in reducing this perceptual disparity. AIDS stigma gap significantly predicted public support on regulating prostitution but not on restricting same-sex marriage.
124.

The Use of Informal Opinion Leader-Based Strategy for the Diffusion of Public Health Services among International Workers in South Korea

Do Kyun Kim, James W. Dearing 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 34 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2015, Vol.12 4 115-148 (34 pages)

Do Kyun Kim, James W. Dearing 저
...
- 6,300원
Despite the public health risks to international workers and the urgency to reach them with appropriate public health services and information, few strategies to do so have achieved both effectiveness and sustainability. The present article proposes the identification, recruitment, and activation of informal opinion leaders, a strategy that utilizes interpersonal influence through existing advice-seeking networks among the target population. Coupled with an explanation about recruitment and...
125.

감염병 보도 지침에 따른 에볼라 바이러스 언론보도 내용분석: 국내 주요 일간지를 중심으로

허용강, 차수연, 서필교, 김소영, 백혜진 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 39 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2015, Vol.12 3 75-113 (39 pages)

허용강, 차수연, 서필교, 김소영, 백혜진 저
...
- 6,800원
본 연구는 공중 보건 및 커뮤니케이션 분야에서 거의 다루지 않았던 건강위험 이슈에 대해 국 내 주요언론들이 언론 보도 지침을 준수하고 있는지 알아보고자 하였다. 특히 2014년에 공중 보건 영역에서 중요한 이슈로 부각된 ‘에볼라 바이러스’를 주제로, 보건 및 헬스 분야의 전문 학 술단체인 한국헬스커뮤니케이션학회와 보건복지부 출입기자단이 협업하여 수립한 ‘감염병 보도 준칙’과 세계보건기구(WHO)의 ‘감염병 커뮤니케이션 지침’을 바탕으로 내용분석을 실시하였다. 분석 결과, 본 논문에서는 바이러스의 ‘유행’과...
126.

Content Analysis and Audience Evaluation of Antismoking Advertisements in the US Youth Magazines

Paek, Hye-Jin 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 38 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2015, Vol.12 2 37-74 (38 pages)

Paek, Hye-Jin 저
...
- 6,700원
Through both content analysis and an audience evaluation of antismoking advertisements, this paper examines: (1) what kinds of antismoking advertisements are currently available in US　youth magazines where cigarette advertisements are heavily placed; and (2) how young audiences evaluate the different types of advertisements. It finds that antismoking advertisements in youth magazines are virtually unnoticeable. Even among the small number of antismoking advertisements, campaigns sponsored by...
127.

The Social Stress-Buffering Role of Exchanging Emotional Support in an Online Breast Cancer Support Group

Woohyun Yoo 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 39 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2014, Vol.11 4 119-157 (39 pages)

Woohyun Yoo 저
...
- 6,800원
emotional support in an online breast cancer support group. The data used in the analysis resulted from merging computer-aided content analysis of discussion posts, action log data analysis of system usage, and longitudinal survey data collected from 237 participants in an online breast cancer support group. Findings indicated that the expression and reception of emotional support buffered the deleterious effect of unsupportive intimate relationship on breast cancer patients’ coping strategies.
128.

College Students’ Self-Concepts and Attitude toward Advertising; The Relationships among the Body-Esteem, Social Comparison, and the Perception about Diet Advertising

Hyunjae Yu 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 43 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2014, Vol.11 3 75-117 (43 pages)

Hyunjae Yu 저
...
- 7,200원
There have been many studies dealing with the relationships between selfperceptions and the perceptions of advertising. However, research that focused specifically on diet advertising, which has recently seen a dramatic increase in our society, has been scarce. One can assume that people’s perceptions of diet advertising may be influenced by how they think about their own bodies or by the extent to which they compare their own bodies with those of others. For a more comprehensive understanding...
129.

Gender Differences in Alcohol Advertising’s Influence on Young People’s Positive Expectancies about Drinking

Jang Won Yong, Edward Frederick 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 36 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2014, Vol.10 2 39-74 (36 pages)

Jang Won Yong, Edward Frederick 저
...
- 6,500원
found that interpersonal communication mediates the effects of alcohol advertising and discourages students to adopt more positive expectancies of drinking. This study tested whether the mediating influence is contingent on the two genders. Data were collected using self-administered questionnaires with a cross-sectional survey of undergraduate college students. The study used structural equation modeling to show differences in the influence between men and women. For men, deliberation predicted...
130.

Food Advergames Targeting Children: Types of Brand Identifiers, Nutritional Content, and Ad Breaks

Hannah Kang 한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 33 Pages

한국헬스커뮤니케이션학회 헬스커뮤니케이션연구 2013, Vol.8 4 121-153 (33 pages)

Hannah Kang 저
...
- 6,200원

한주간 이슈검색어