A systematic approach for the process design in deep drawing is necessary to improve the quality of drawn cups. This study concentrates mainly on the influence of process design strategy on the product quality. Different types of process design were chosen from initial blank of 100mm in diameter to make final cup of 50mm in diameter. In order to make this cup, we used 2-stage deep drawing. Forming analyses are carried out to find out better design in terms of drawing force. It is proposed that the process design, in which maximum drawing forces during successive operations are equal, is a more desirable one. Through experiment, it is found that the proposed case shows equivalent values in terms of maximum drawing force during successive operations in real process and can achieve the best product quality in terms of dimensional accuracy. Thus, it is shown that proposed design is very effective in the improvement of quality in drawn cups and may be extended to deep drawing with more stages.